How Labels Can Enhance Your Brand Image?

September 16, 2021

A product label not only provides essential product information to consumers but also makes your product stand out. Product labels are crucial to increasing brand awareness, brand love, and brand loyalty. Labels play a key role in promoting your product regardless of the size of your firm.

The label industry has been changed dramatically by the development of digital label printing. New printers are released every year, improving the quality of labels available while reducing turnaround times and costs.

Labels and stickers: Their uses

Item labels
Labels on rolls
Window clings
Stickers for bumpers
Wall decals and floor decals
Name tags and address labels
Personalized magnets

Printing labels has many benefits

Keeping your time on your side

Digital printing is your friend when you need labels right away. In contrast to other printing methods, digital printing does not require plates. A print-ready PDF file and the right equipment are all that’s needed.

Saving Your Money

Having fewer plates not only means faster turnaround times but saving money as well. It is very cost-efficient to print labels in smaller quantities. There are several reasons for this, including that you won’t need to purchase plates or pay extra setup fees.

Invest in what you want

You may need to invest in compliance for compliance’s sake or change your product. The flexibility offered by digital printing is particularly useful for small businesses that can’t commit to a large label printing project.

Variable data printing (VDP)

Label printing using digital technology is the only option that embraces variable data printing (VDP). VDP involves analyzing information from a database so that every label in an individual print run has a unique design.

This method completely opposes plate printing; instead of printing one design in a large quantity, VDP allows you to print multiple designs at once (or print large quantities of two or more designs at once). There are a lot of benefits to using VDP:

Sequential numbering
Sequenced barcodes
A variety of titles
Editing the text
Creating custom imagery for branding
All this and much more

Therefore, Printing Box can print custom labels and stickers in various sizes and finishes to suit all of your needs. Our papers, BOPP labels, and PET labels come in two finishes: matte and glossy. If you need further information on different stickers and label printing in Toronto, our labels and stickers experts are happy to assist.

So, stay top of mind with your customers by branding your products with custom labels and stickers through our printing services in Toronto. Contact us now at info@printingbox.ca to order.